Gossip Harbour: A Mobile Game's Unexpected Move to Alternative App Stores
You've likely seen the ads, even if you don't play it. Gossip Harbour, the merge-and-story puzzle game, is a surprising success, generating over $10 million for developer Microfun on Google Play alone. But its journey isn't ending there. Microfun, in a strategic partnership with publisher Flexion, is venturing into the realm of "alternative app stores."
This isn't about expanding its reach on Google Play; it's about profitability and a bet on the future of mobile gaming. Alternative app stores, simply put, are any app stores besides Google Play and the Apple App Store. Even established stores like the Samsung Store are dwarfed by these two giants.
The Appeal of Alternative App Stores
The move to alternative app stores is driven by two key factors: increased profitability and the growing significance of these platforms. Recent legal challenges against Google and Apple are pushing for the acceptance of alternative app stores, leading to promotions and sales incentives from stores like Huawei AppGallery. Established titles, such as Candy Crush Saga, have already made the transition.
Microfun and Flexion are clearly anticipating the rise of alternative app stores as a major player in the mobile gaming landscape. Whether this strategy will be successful remains to be seen, but it highlights a significant shift in the mobile app distribution market.
While we don't comment on game quality, if you're seeking engaging puzzle games, check out our curated list of the top 25 best puzzle games for iOS and Android!
